Last Updated: 5/11/2025<br />
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Welcome to River Auto Sales LLC. We are committed to protecting your personal information and ensuring transparency about how we collect, use, and share your data. This Privacy Policy applies to our website www.riverautosales-llc.com, as well as any in-person or online interactions you have with us.<br />
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If you continue to browse and use this website, you are agreeing to comply with our Terms of Use. We respect and comply with EU General Data Protection Regulations (GDPR) and GDPR requirements have become an integral part of our Terms of Use. When using our website, we will collect and store some of your personal information. These Terms of Use will explain <strong>why we collect</strong> and <strong>how we use </strong>your personal data. If you still have any questions, or need clarifications regarding the use of your personal information, feel free to contact us via the contact form.<br />
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<strong>Cookies</strong><br />
Cookies are files stored in your browser with the aim of personalizing your web experience. By accepting our cookie policy, you are agreeing to our use of cookies. We use cookies in order to enhance your browsing experience and receive error reports when you use our website.<br />
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<strong>Personal information</strong><br />
Personal information we collect from you may include your <strong>name</strong>, <strong>address</strong>, <strong>e-mail address</strong>, <strong>phone number</strong>, and <strong>IP address</strong>. We only collect this information when you <strong>make a purchase</strong> or <strong>register</strong> in our system and we need this information in order to identify and register you as a customer, confirm your purchase and contact you regarding the use of our product or answer your queries. Your phone number may be used to contact you to confirm your purchase if you have difficulty confirming it by email. We <strong>do not</strong> share this information with any third parties, and you may rest assured that all of your personal data is safe with us.<br />
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<strong>Your location</strong><br />
When you browse our website, we may use your IP address to detect your location. We need this information to personalize your experience, particularly when you are using a map search on our site or looking for ads on the Maps. Your location is needed to show you the appropriate location on the Maps and ads in the vicinity of your location. We also use your location to show you the appropriate banners or geo-targeted ads by Google.<br />
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<strong>System notifications</strong><br />
By using our website, you are giving your consent that you will sometimes receive system notifications to your email address informing you of a successfully added listing, warning you that a listing period is expiring, meaning that your ad will get taken down if you don’t renew it and other types of notifications relating to your activity on the website. The system notifications are designed to serve as reminders or helpful tips enhancing your experience on our website. You cannot opt out of receiving system notifications, and the only way to stop receiving them is to delete your account via my profile page.<br />
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By accessing or using our Site or services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Site.<br />
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<strong>1. Information We Collect</strong><br />
Personal Information You Provide. We may collect the following information when you:<br />
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Submit contact forms<br />
Apply for financing or a test drive<br />
Schedule service appointments<br />
Sign up for newsletters or promotions<br />
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This may include:<br />
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Full name<br />
Email address<br />
Phone number<br />
Physical address<br />
Vehicle preferences or trade-in details<br />
Driver’s license or other identification (if required for purchase or financing)<br />
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<strong>Information Collected Automatically</strong><br />
When you visit our Site, we may automatically collect:<br />
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IP address<br />
Device type and browser information<br />
Pages visited and time spent on the site<br />
Referring URL<br />
Cookies and similar tracking technologies<br />
We may also work with third-party analytics providers to help us understand how users interact with our Site.<br />
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<strong>2. Legal Basis for Processing (GDPR Compliance)</strong><br />
If you are located in the European Economic Area (EEA), we process your personal data only when we have a valid legal basis, including:<br />
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Your consent (e.g., for marketing communications)<br />
Performance of a contract (e.g., arranging vehicle financing or service)<br />
Our legitimate interests (e.g., improving our services and marketing)<br />
Compliance with legal obligations<br />
You may withdraw your consent at any time where applicable.<br />
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<strong>3. How We Use Your Information</strong><br />
We may use your personal information to:<br />
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Respond to inquiries and provide customer support<br />
Facilitate vehicle purchases, leases, or financing<br />
Personalize your experience on our Site<br />
Improve our services and Site functionality<br />
Communicate promotional offers (with your consent)<br />
Comply with legal and regulatory requirements<br />
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<strong>4. Sharing Your Information</strong><br />
We do not sell / Share your personal information. However, we may share your data with:<br />
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Law enforcement or regulatory authorities if required by law<br />
If your data is transferred outside the EEA, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the European Commission.<br />
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<strong>5. Your Rights Under GDPR and CCPA</strong><br />
Depending on your location, you may have the following rights:<br />
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Under GDPR (EEA Residents):<br />
Right to access your personal data<br />
Right to rectify inaccurate information<br />
Right to request erasure of your data<br />
Right to restrict processing<br />
Right to object to processing<br />
Right to data portability<br />
Right to withdraw consent at any time<br />
Under CCPA (California Residents):<br />
Right to know what personal information we’ve collected about you<br />
Right to delete your personal information<br />
Right to opt out of the sale of your personal information (we do not sell your data)<br />
Right to non-discrimination for exercising your privacy rights<br />
To exercise your rights under either regulation, please contact us using the details provided at the end of this policy.<br />
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<strong>6. Cookies and Tracking Technologies</strong><br />
Our Site uses cookies and similar tools to enhance your browsing experience, analyze traffic, and serve relevant advertisements. You can manage cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site.<br />
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We comply with applicable laws regarding cookie use and obtain your consent where required (especially under GDPR).<br />
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<strong>7. Data Security</strong><br />
We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, misuse, loss, or disclosure. However, no method of transmission over the internet or electronic storage is 100% secure.<br />
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<strong>8. Third-Party Links</strong><br />
Our Site do not contain links to third-party websites. <br />
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<strong>9. Children’s Privacy</strong><br />
Our Site is not directed toward individuals under the age of 16, and we do not knowingly collect personal information from minors. If we become aware that a minor has submitted personal data without parental consent, we will take steps to delete the information promptly.<br />
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<strong>10. Changes to This Privacy Policy</strong><br />
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any material changes will be communicated via email (if applicable) or prominently posted on our Site.<br />
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<strong>11. Contact Us</strong><br />
If you have questions about this Privacy Policy, wish to exercise your rights under GDPR or CCPA, or need further assistance, please contact us:<br />
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<strong>River Auto Sales LLC<br />
Address: 16270 Jarvis St NW Ste #50, Elk River, MN 55330<br />
Email: support@riverautosales-llc.com</strong>